A study by the Harvard Business Review analyzed the success of nearly 4,700 firms before, during and after the three major recessions from 1980 through 2008. It found that firms that cut costs faster or deeper than rivals were least likely to be successful following a downturn. How does a marketing or technology leader best balance the present uncertainty with an eye toward the future? We propose a three-pronged strategy to enable your organization to survive and thrive.
This webinar explores the full data lifecycle, which can help answer questions like, “why can’t I get this information faster,” and “do these numbers tell the whole story,” and helps equip your organization with the right knowledge, roles and responsibilities, and tools to make sure differentiating insights don’t fall through the cracks. See how to create a robust, holistic data strategy to get the best insights possible.