In an era of fast-shifting customer expectations and increasingly uncertain demand,…
Data engineering is a critical part of a holistic data lifecycle. This webinar dives into what exactly data engineering does, the value it provides, and an example of one of Zirous’ current data engineering client projects.
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A world-class demand generation machine allows you to uncover hidden demand, attribute revenue to spend, scale communication cross channel and optimize marketing effectiveness. It's every marketer's dream, but how do we get there? This webinar dives into the four pillars: a 360-degree customer view, dynamic personalization, campaign automation and revenue performance management.
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